About OctoLoops

Building software got easier. Finding customers did not.

OctoLoops helps small B2B software teams find companies and conversations worth reaching out to, then turns each opportunity into a message they can review and send.

Dave, founder of OctoLoops
Dave, founder of OctoLoops

I built OctoLoops because I needed it

I had watched too many of my software projects fail or slowly peter out because they never found enough users. One B2B product got me as far as meetings with potential customers, but I still could not turn those conversations into sales.

Learning distribution opened an enormous rabbit hole. I wanted a way to apply what I was learning to every product I built, repeatedly, without turning marketing into a second full-time job. So I made that system the product.

The idea behind it

A good prospect is more than a name on a list. There should be a real reason your product matters to them now. OctoLoops looks for those reasons in public signals, explains the connection, and prepares the first message. You keep control of the relationship.

I use OctoLoops to find opportunities for OctoLoops itself. That keeps the product close to the awkward reality of founder-led sales: the research takes time, generic messages are easy to ignore, and the final outreach still needs human judgment.

Small and independent

OctoLoops is built and operated by Red Sky Forge in the Netherlands. It is a small independent business, so feedback reaches the person making the product.

Questions, ideas, or blunt feedback are welcome at davedx@gmail.com.

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